Consulting with vision rooted in the heart of Frankfurt’s Westend.

Expertise
Strategic consulting, channel setup, process optimization, and measurable results – powered by a strong network, smart digital tools, and a true hands-on approach.
Sales Channel for Physical Products
Strategic development and implementation of efficient sales channels for physical products. Focus on retail, e-commerce, marketplace distribution, and wholesale. Streamlined processes for product listings, scalable growth, and long-term market presence. A blend of market analysis, sales structures, and smart automation.
Sales Channel for Digital Products & Services
Development of scalable sales structures for digital offerings. Focus on funnel strategies, online marketing, platform distribution, and licensing models. A mix of automation, conversion optimization, and performance tracking. Targeted positioning for measurable results and sustainable growth.
Sales Execution for Digital Products & Services
Full takeover of the sales process, including lead generation and closing. Structured setup or optimization of existing sales operations. Focus on measurable conversions, systematic lead management, and scalable workflows. A combination of hands-on execution and strategic sales consulting.
Workforce in Sales
Performance analysis and KPI-based measurement of sales teams. Targeted strategies to increase efficiency, conversion rates, and overall productivity. Emphasis on transparency, performance monitoring, and continuous improvement. A mix of data analysis, training, and hands-on sales management.
Sales Automation
Automation of sales processes to boost efficiency and scalability. Implementation of lead nurturing, follow-ups, CRM workflows, and offer handling. Reduced manual tasks, streamlined structures, and stronger focus on closing deals. Seamless technical integration with existing systems and strategic alignment.
Industries
Expertise applied to industry-specific challenges and opportunities.
E-Commerce
Software as a Service
Freelancers & Agencies
Digital Products
Solutions
Optimization of the Workforce Productivity Index
Systematic analysis and improvement of sales productivity based on clearly defined performance indicators. Identification of efficiency potential, bottlenecks, and key success factors. Targeted measures to increase output, quality, and closing rates. A combination of KPI tracking, operational control, and strategic development.
Performance Web Design with Sales Funnel
Conversion-focused web design with integrated funnel logic for measurable sales impact. Strategic user flow, persuasive design elements, and clear calls to action. Optimized for visibility, lead generation, and high close rates. Technically precise and built for scalable growth.
Conversion-Focused Shop Development
Development of high-performance online shops with a focus on user flow and conversion rate. Implementation of persuasive design, optimized checkout processes, and responsive architecture. Integration of tracking, funnel elements, and upsell strategies. Scalable, high-performing, and built for sustainable growth.
Outsourced Sales
Full takeover of the sales department – from lead generation to closing. Setup and management of an external sales team with clear goals and measurable outcomes. Structured processes, high-performance CRM systems, and continuous optimization. Scalable sales execution without tying up internal resources.
Market Entry
Support with entry into retail and leading online marketplaces for physical products. Strategic market positioning of software solutions across the DACH region. Setup of in-house sales teams and provision of outsourced sales for immediate scalability. A structured go-to-market approach ensuring fast visibility and measurable results.
Our Partners
A curated network of trusted partners in law, tax, and corporate structuring. Enhanced by industry specialists and direct market access for a secure and successful launch. Strategic collaboration enabling holistic solutions and sustainable growth.
About us
Our Mission:
Driving business growth – with structure, substance, and strategy.
What Sets Us Apart:
  • Holistic Approach From positioning to sales – we design growth across every stage of the journey.
  • Industry-Specific Solutions Whether freelancers, e-commerce, SaaS, or consumer electronics – we understand the challenges and deliver tailored strategies.
  • Execution Power We don’t just consult – we execute. Campaigns, workflows, sales processes, and more.
  • Measurable Results Our focus is always on impact – whether through revenue, reach, or efficiency.
With a team of strategists, creatives, sales experts, and partners in law and technology, we build scalable structures – and brands that grow.
Our Location: Frankfurter Westend
Schumannstraße 27
60325 Frankfurt - Westend
Hessen - Germany
Kaan Özkan
Managing Director
As Managing Director, I combine data-driven strategies with practical, results-oriented solutions – particularly in marketing and sales. My focus is on helping businesses establish efficient processes, uncover growth opportunities, and achieve sustainable success. I work not only on a strategic level but also with a strong emphasis on execution, always aiming for measurable results and long-term value.
Tailored projects, clear strategies, measurable results.
Feel free to submit your project inquiry – simply send an email to contact@westend-strategy.com
WestendStrategy Consulting Deutschland eU
Schumannstraße 27
60325 Frankfurt am Main - Westend
Hessen | Germany

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